Made for the rare gemmes

Gemme exists for those who refuse to settle. After years of testing every product on the market, our founder recognized that every formula had its strengths and weaknesses. Our brand was born out of the desire to create beauty products formulated with only the best qualities & without the compromises.

The Gemme name celebrates those who are uniquely special and stand out from the crowd—the rare gems who know quality when they see it and demand nothing less than perfection.

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A note from our founder

Bonjour, I'm Emily Gemma!

I’m a small-town Arkansas girl now living in Oklahoma with my husband, John, and our two kids, Luke and Sophia. What started as a simple personal blog quickly and unexpectedly grew into a full-blown fashion and beauty platform.


For over a decade, one of the most consistent questions I’ve received has been about my signature lip combos. After years of being a beauty lover, testing countless products, and never quite finding the perfect match, I decided to create something better — products that truly deliver.

I can't wait for you to try what we've created. You're a gemme, and these products were made for people exactly like you in mind

XO,

Emily's signature

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